What do the exhibition grounds expect in 2050?
What does the exhibition business expect in the future?
What are we doing for this?
Our mission is to answer these questions.
Everything is changing very quickly. If the day before cell phones were something unthinkable, now it is a common thing in our daily lives. Or early computers, which were of enormous size, only large corporations and government agencies could make it possible for themselves, and now the PC – is a part of our lives. And there are a lot of such revolutionary examples.
Thinking about it, we understand that in the near future, our exhibition business will change beyond recognition. Sokolniki Exhibition and Convention Centre will become an experimental ground for this development. We understand that the future is beyond IT-technology and quality service to our customers. In this case, the essence of our business will not change: the buyer will meet the seller to let a contract, the analyst - will give the forecast on the market, the designer will find new solutions, a competitor will study the market, etc. And how to do this by using new technologies time will show.
How will our business look in the future?
Whether it will stay at the venue or move fully to a web-space?
On these and many other questions we will try to answer.
For starters, on the base of a unique platform of the Sokolniki Exhibition and Convention Centre, which included leading experts of our industry, we have created a laboratory for study and analysis of the exhibition process, we have concluded the contract with (“Moscow Fair”), which will answer the development prospects of the industry. Synergetics of the unique area, science laboratory and exhibition company, focused on the environment and new technologies, will allow us to open the future.
The development of our economy depends on the development of exhibition, because the influx of new technologies, equipment, ideas, as a rule, comes through the exhibition - a place where goods and services have their origin to enter the big market.
Welcome to the future of the exhibition business!
